In order to test my knowledge of search engine optimization and document the process, I have put together a short web page and video that are an excellent example of seo basics.

By following some very easy steps, anyone can focus in on a keyword phrase and rank high in many search engines. While the steps are not particularly difficult, competition for specific keyword phrases can increase the amount of effort involved in getting to the top.

Without researching how many people are actually searching for my keyword phrase, I did check to see how many other sites google shows when you search for “an excellent example of seo basics”, and was unable to find any that were actually using seo for it specifically, which greatly increases my chances at ranking high for them.

In another lesson I will go over some options for researching keyword phrases traffic, and also seo competition. Both of those could easily be lessons on their own. Now that you know which phrase we are trying to rank for, we will get into the fun stuff.

Let’s get started with the easiest things that you can do to increase the seo of your page. If you are using a content management system, such as Wordpress, accomplishing these are very easy, as you will see in the video.

First, your page needs a title. This title should be whatever your keyword phrase is, in this instance, an excellent example of seo basics. If you look at the top of your browser, your should see my keyword phrase. You should also use this keyword phrase on the page, at the top, and inside of the h1 html tag.

If you are using wordpress, the title of your page or post will automatically be put into the title and the h1 tags.

Secondly you need relevant content to your keyword phrase. Since this page is about the basics of seo, they keyword phrase an excellent example of seo basics is appropriate. Think of your content like an article, then write out an article based on your keywords.

Inside of this ‘article’, you need to include your keywords 3% or so. Be careful not to over do it as it will be an excellent example of how to get slapped by the search engines.

The more relevant content on the page, the better. You should have anywhere from 400 to 700 words in your article for solid results.

You will want to have your keywords at the beginning and end of your article, and it can be helpful to use a bold or underline on either or. You will notice I have used them for this excellent example.

In your article, not only is it pleasing visually to have some kind of relevant image inside the article, you can also use this as an excellent boost to your seo. By adding an image to your post, you are able to get your phrase into your page at least 3 more times.

• image name (anexcellentexampleofseobasics.jpg)
• image title ( title=”an excellent example of seo basics” )
• image alt ( alt=”an excellent example of seo basics” )

For a typical wordpress post or page, you will have the option to use tags. This is another area to put your keywords. Sometimes you can even break up the phrase into individual keywords to have showing up on the page.

Depending on the amount of traffic specific search terms have, you might have quite a bit of competition for a high ranking page.

I hope that this tutorial has given you an excellent example of seo basics. By following these simple steps, you can easily rank high for low competition key phrases.

If you need some SEO help for your business or products, feel free to contact me.