Hi friends, thanks for attending WordCamp Atlanta for 2012.

Saturday I will be giving two presentations, and wanted to make my slides available for everyone to download here.

Here are direct links to my slides.

Right Click – Save As…

–> The Mystery Of Pages And Posts

–> Domains, Hosting and Installing WordPress Made Easy

More WordCamp info to come, stay tuned!

In case you did not already know, my company Web Devils does WordPress Web Design in Atlanta.

We work on tons of other web related activities for our clients as well, but at our core, we are huge supporters of the WordPress community and trying our best to make a name for ourselves here in Atlanta.

WordPress allows us to build scalable websites that our clients are able to manage themselves from an administration area which they can log in to. WordPress gives us options for static content pages, an integrated blogging platform, easy Search Engine Optimization, and much more.

If you are looking for someone to do Atlanta WordPress Designer, please hit me up.

One of the companies I started working with when I went full time as a developer is Georgia Air Contractors.

Georgia Air Contractors is highly regarded Atlanta air conditioning service provider. They do installs, service calls, retrofits, and pretty much anything else related to residential and commercial HVAC.

They are quickly becoming Atlanta’s premier Geothermal installer and service provider as well.

GAC wanted to overhaul the look and functionality of their website, to be able to update the content on their pages easily, post specials and other offers regularly, begin blogging using a list of topics related to their industry, and step into social media in order to build a stronger relationship with current and future customers.

We have designed a new layout and custom WordPress theme for them, and moved their entire site onto the WordPress platform.

Using the category feature for WordPress blogs, we have created a custom page template that allows them to easily post new ‘specials’ as well as have a specific area on their website for people to find them.

The blogging functionality comes with WordPress by default, and we have come up with a system that allows GAC to send us their blog posts which we optimize and schedule to go out.

We’ve just begun our foray into social media as a HVAC company and I look forward to helping out with the strategy and execution of their social media plan.

One of the newest members to my family is a tasty Atlanta Vietnamese restaurant in the East Atlanta Village.

So Ba is owned by Nhan Le, who also owns Wasabi Sushi, Wine & Saki Lounge in Castleberry Hill.

I’ve been feasting on Wasabi sushi for several years now so was stoked to hear he was opening a new spot in the village.

After trying the food I asked Nhan to let me help him out with the So Ba web presence.

So far we have completely revamped the website and recently brought in a photographer to snap some high resolution photos of the food, drinks, and venue itself.

As well we are starting to build a strong following on social media sites like Facebook and Twitter.

If you are in Atlanta, check this place out. Tell them I sent you and they will probably give you some kind of discount

If not, just check in on Foursqaure or take advantage of one of their daily specials.

-B

On Wednesday July 21st I am going to be presenting on best practices for Search Engine Optimization(SEO) using the WordPress platform.

This event is being hosted by the Atlanta WordPress on meetup.com at the Urban Oasis and is called “Rocking Optimized WordPress Posts: How to Write Them and Plugins that Help“.

Search Engine Optimization is something that I have been working with and researching for a few years now. Over time I have had some great success by testing the waters and seeing what does and does not work. I am really looking forward to sharing some of that knowledge with this group and also hope to learn some new things myself.

Using the WordPress platform is a great way to make your SEO life easier. During this presentation I will be showing everyone exactly where and how to optimize their website pages and posts, as well throwing out a few simple tips and tricks to help your chances of ranking high in the search engines.

These concepts that I will be going over are easy for anyone to pick up on, so people on all levels are welcome to come and learn.

If you are a SEO expert on your own, I would love to talk with you and share some ideas on methods, strategy, and whatever other interesting things we can talk about. Come out and “meet up”.

This event is open to everyone and will be a great networking evening for Atlanta business people.

RSVP here: http://www.meetup.com/wordpress-atlanta/calendar/13947621/

If you have any questions let me know.

See you then!

Hey everyone, I just wanted to give a quick shout out to a video that I just put up called How to FTP Files.

You can check this video out in my newest Web Devils article How To FTP Files.

I’ve created this video after a good friend of mine wanted to know how to upload larger files(video) of his band to his web server in order to share it with others.

My video shows you exactly how to use the FTP application FileZilla to ftp files from your computer to a webserver using an .mp3 file for example.

Once the file has been uploaded, I’ve also walked through the steps needed in order to access the file from a web browser allowing you to share your newly ftp files with anyone.

For some of you this is pretty basic stuff and you are probably asking yourself “why would he waste his time on this”.  To be honest, I get this question A TON.

FTP is a part of my daily life and has been for many years, that said it is easy for me to overlook some of the simple stuff when working with new clients.  By putting together this video I will hopefully be able to help out more people with less breath

If you have any additional questions or comments in regards to FTP please contact me and I will do what I can to help you out.

Anyways, if you have ever wondered how to ftp files, now you will know.

Good day fellow interneteurs! I am here to tell you about Web Devils, my newest venture.

As I am sure you have noticed, not much action has been happening here on bretphillips.com, there is a good reason for that I have been working hard at getting everything together for the launch of the Web Development company Web Devils.

For as long as I have been on the internet(well over half of my lifetime) I have been putting together websites.  One of the first things I ever did was figure out how to get web hosting through my modem service provider and the URL was something like http://user.bellsouth.net/~username/bin/homepage/this/is/getting/rediculous.

My good friend and fellow Web Devils co founder Michael Ollinger has been right there with me doing the same thing.  We’ve started several online communities, built countless personal websites, blogs, profiles, etc. And now are coming together to use our expertise and help Your Small Businesses web presence.

Web Devils specializes in using WordPress websites, Search Engine Optimization, and Social Media to generate leads for you.

Below is a short listing of the services we offer.  For more information please visit http://webdevils.biz/services.

WordPress Development

- Thesis Theme Development
- Custom WordPress Themes
- WordPress Training

Social Media

- Facebook, Twitter, LinkedIn, etc.
- Learn How To Use These Tools
- Increase Brand Awareness

Search Engine Optimization (SEO)

- Keyword Research
- SEO Copy Writing
- SEO Lessons

Band / Artists Package

- Custom WordPress Website – Customer Myspace Layouts – SPECIAL PRICING(Contact us to find out more)

Contact me today here or via Web Devils and lets talk about your next Web Presence!

In order to test my knowledge of search engine optimization and document the process, I have put together a short web page and video that are an excellent example of seo basics.

By following some very easy steps, anyone can focus in on a keyword phrase and rank high in many search engines. While the steps are not particularly difficult, competition for specific keyword phrases can increase the amount of effort involved in getting to the top.

Without researching how many people are actually searching for my keyword phrase, I did check to see how many other sites google shows when you search for “an excellent example of seo basics”, and was unable to find any that were actually using seo for it specifically, which greatly increases my chances at ranking high for them.

In another lesson I will go over some options for researching keyword phrases traffic, and also seo competition. Both of those could easily be lessons on their own. Now that you know which phrase we are trying to rank for, we will get into the fun stuff.

Let’s get started with the easiest things that you can do to increase the seo of your page. If you are using a content management system, such as WordPress, accomplishing these are very easy, as you will see in the video.

First, your page needs a title. This title should be whatever your keyword phrase is, in this instance, an excellent example of seo basics. If you look at the top of your browser, your should see my keyword phrase. You should also use this keyword phrase on the page, at the top, and inside of the h1 html tag.

If you are using wordpress, the title of your page or post will automatically be put into the title and the h1 tags.

Secondly you need relevant content to your keyword phrase. Since this page is about the basics of seo, they keyword phrase an excellent example of seo basics is appropriate. Think of your content like an article, then write out an article based on your keywords.

Inside of this ‘article’, you need to include your keywords 3% or so. Be careful not to over do it as it will be an excellent example of how to get slapped by the search engines.

The more relevant content on the page, the better. You should have anywhere from 400 to 700 words in your article for solid results.

You will want to have your keywords at the beginning and end of your article, and it can be helpful to use a bold or underline on either or. You will notice I have used them for this excellent example.

In your article, not only is it pleasing visually to have some kind of relevant image inside the article, you can also use this as an excellent boost to your seo. By adding an image to your post, you are able to get your phrase into your page at least 3 more times.

• image name (anexcellentexampleofseobasics.jpg)
• image title ( title=”an excellent example of seo basics” )
• image alt ( alt=”an excellent example of seo basics” )

For a typical wordpress post or page, you will have the option to use tags. This is another area to put your keywords. Sometimes you can even break up the phrase into individual keywords to have showing up on the page.

Depending on the amount of traffic specific search terms have, you might have quite a bit of competition for a high ranking page.

I hope that this tutorial has given you an excellent example of seo basics. By following these simple steps, you can easily rank high for low competition key phrases.

If you need some SEO help for your business or products, feel free to contact me.